3 Toy Trends for Christmas 2024
@by_minjco For Christmas 2024, children’s toys are shifting towards a more authentic, creative, and mindful approach. Parents are moving away from perfectionism, opting for STEM-based activities that transform the home into a dynamic playground, where phygital play seamlessly merges.
In this article, we’ll showcase three key toy trends for Christmas 2024 that are anticipated to shape consumer purchasing habits.
This insight, drawn from our exclusive ‘Play Moments’ series for Premium subscribers of My TrendBible, delves deeper into the trends highlighted in our Autumn Winter 2024/25 forecast.
1. The Home is a Playground
For our Autumn Winter 2024/25 trend Cosy Chaos, liberating from the pressures of perfectionism, the home becomes a place where children are free to express their eccentricities and uniqueness. With this, even the boldest and most bizarre toys are kept on display, and children’s arts and crafts proudly exhibit amongst a joyful array of objects, oddities and knick-knacks.
Family Disco
There’s a contemporary 1970s edge that runs through this story. Use this to inspire family home disco set-ups, where dancing in the kitchen is most definitely encouraged. Think pop-up party kits, mirrored disco balls, light-emitting speakers, and eccentric, high-shine dress-up items.
2. Phygital Activity
Physical and digital worlds collide for our Autumn Winter 2024/25 trend Move Freely, blurring the lines between reality and fantasy to create new immersive activities and games. Toys have thoughtful smart integrations, using subtle and hidden multi-sensory features to enhance the value of playtime. This positive adoption of technology encourages balanced play habits as well as offers children screenless play options worth leaving their devices for.
Interactive Movement Mats
Interactive mats and ergonomic wireless controllers offer gamified physical activity opportunities for all age groups. Use pressure-reactive pads, voice activation and light and sound-emitting features to create a complete multi-sensory experience, one that guides children through fun, physical activities and instils mindful rituals into the everyday.
3. Growing Together
With an emphasis on living gently, embracing, appreciating, and connecting with the cycles of nature becomes key for our Autumn Winter 2024/25 trend Grow Gently. The influence of zero-waste concepts, reducing carbon footprints and the popularity of urban gardening reinforce the importance of embracing nature as a means to slow down and find balance.
Plantable Crafts
Use plantable and compostable crafts to help children unwind offscreen whilst also teaching them the importance of eco-consideration. Seed bombs provide a quick and fun, pocket-money opportunity, seed-paper crafts can be enjoyed and then planted and paper–mache pot-making kits can be used to grow little seedlings.
Working on toy trends for Christmas 2025? Our seasonal play moments reports will ensure you can anticipate the next big toy trends.
Our insight reports available on our trend subscription platform help you create commercially viable products for baby and kids markets. These reports are available now on My TrendBible Premium. My TrendBible is a trend subscription platform designed to ignite inspiration, stimulate innovative ideas, instil confidence in your teams to act upon trends, and offer validation from across the globe.