Why trends matter

Well considered and meticulously profiled products will resonate with their intended audience, producing less waste, less harm to the planet and an improved quality of home life.

Changing lifestyles

The importance of home has experienced an exponential growth over the past decade, further intensified by the profound impact of the Covid-19 pandemic.

Ask us about the future of life at home

Changing wants and needs

Audiences and demographics are continuously undergoing transformative shifts, engaging and consuming in diverse ways that differ greatly from their counterparts.

Ask us about your future consumer

Changing environments

The creation of home products directly influences the planet, and the modern householder is no longer willing to tolerate the environmental impact.

Ask us how to make more informed decisions

Changing environments

The creation of home products directly influences the planet, and the modern householder is no longer willing to tolerate the environmental impact.

Ask us how to make more informed decisions

Changing environments

The creation of home products directly influences the planet, and the modern householder is no longer willing to tolerate the environmental impact.

Ask us how to make more informed decisions

8.81%

growth in home decor market by 2030.

37%

of all households are now Millennials.

300 m.

litres of paint go to landfill in Europe each year.

25%

Less than 25% of plastic packaging in France is currently recycled.

20 million

mattresses go to landfill each year in the USA.

Why the best brands use trend forecasting

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